And only a couple of pieces incorporate gemstones.Įvery piece has a modern, minimalistic style and can be personalized, which creates their SIGNATURE STYLE a must for every handmade business. They offer very few earrings and other accessories.Įverything is metal either silver, gold, or rose gold. They do have a lot of listings (over 200 right now) in their Etsy shop, however, the types of products are limited. The create step relates to anything that goes into creating products to sell designing product lines, production, packaging, etc.Ī best practice they’re implementing really well is in this step is: Here’s what I think they’re doing really well, based on each step of business create, market, sell: Please look for the positives and lessons in this article and not reasons to discredit the work others are putting out to the world. People’s creativity comes through in a variety of ways from designing or creating, to branding or the way one connects with people and sells. One business is not better than or more valid than the other because of how much of the end product they actually made with their two hands. Others mix a variety of essential oils they’ve purchased and pour them into pre-made bottles and apply labels printed by machines. Other businesses sell photos some develop their own film but most use machines to print their images. There are businesses selling signs, but they don’t hand-cut the vinyl lettering or make the wood/surface the letters are applied to. Every business has varying levels of “handmade”. Whether you make every single aspect of your products or purchase pre-made materials and put them together, you can apply the lessons in this article. There’s a ton of work required, before and after a product is made, to grow a successful business, THAT’S the work this article is focused on. Someone can price their products for pennies or only sell mass-produced products, not touching a single element of them that doesn’t mean they’ll find success. Price or “how much of their product has been handmade” has nothing to do with the principles I’m covering. It’s to celebrate BEST BUSINESS PRACTICES and explain how they can be applied to ANY business. I want to point out the purpose of this article. *BEFORE A DEBATE IS STARTED IN THE COMMENTS… They’re also doing a lot of things right and inline with the advice I offer through my articles and ebooks. They’ve consistently been on the top 10 list of top-selling Etsy shops. However, based on these numbers, they’re making approximately: We can’t assume sales have been consistent each year they’ve likely grown as the business has become more popular. WHAT THEY SELL: “Dainty Personalized Jewelry” ![]() ![]() So let’s take a closer look at some best business practices and how they’re implemented in a successful handmade jewelry business. I won’t go over every business basic in this article but wanted to point out how this handmade business is crushing when it comes to them.Īs explained in THE SUCCESS PLANNER, and other articles (such as the “how to attract more customers” series), there are 3 basic steps to operating any business:Įach of these must be a part of a repeatable system to find success (I explain that system in detail in THE SUCCESS PLANNER) Of course, lots of little details do add up to big success but in general, the business basics I constantly teach (step-by-step in HOW TO SELL HANDMADE BEYOND FRIENDS & FAMILY) are the foundation success is built on. But business owners, myself included, tend to think it must be more complicated. ![]() It’s funny because there really are just a few basic business practices that must be in place for success. I come across a lot of handmade businesses and love to challenge my ideas and theories to see if they match up with how handmade businesses, aside from mine, have found success. And it’s a business that can easily grow into a full-time business. Starting a handmade jewelry business is a good way to make money on the side.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |